Priorities

A quick reminder on a Friday: nobody’s dying words are “I wish I had spent more time at the office.”

Please Don’t Read Me Your PowerPoint Slides

Remember, your slides are there to support your talk, to make it more interesting. Find some great images or dynamite illustrations to burn your story into my brain. They are an (and usually hate this word) opportunity for you to turn a boring old talk into a multimedia event akin to the U2 Zooropa tour. Okay, that may be a stretch.

However, if you must read to me, please bring milk and cookies and offer a nap time afterwards. Or during, for that matter.

P.S. I’ve perpetrated this odious deed myself. Let’s all get better together.

Dead Unicorn – The Horrible Truth About Social Media ROI

Dead Unicorn

Every time someone asks, “what’s the ROI of social media?” A unicorn dies. So sayeth Scott Stratten, author of Unmarketing. He’s right. “What’s the ROI of social media?” First of all, it’s too broad a question. “What’s the ROI of high speed internet?” “What’s the ROI of our cash register?” “What’s the ROI of executive [...]

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Beware Pep Tse, Ancient Master of Product Placement

Pep Tse, master of the ancient art of product placement

This is a post about Gurus, with a capital G. They have books, they have accessories and they have the answer to everything. If they’re a big enough Guru, they can become a lifestyle choice in and of themselves. They will sell and resell their “5 Secrets to Better Pancakes” or “12 Simple Steps to a Nutmeg-Free [...]

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Zeus starts a blog

Zeus starts a blog

  Another gouache experiment from the same session as “Let’s make it slower and more complicated.” The doodle was inspired by a Spongebob Squarepants episode. Stop laughing. Seriously, I’ll tell you about it if you stop laughing. In the episode, Poseidon challenges Spongebob to a crabby patty-making contest. While Poseidon quickly assembles the requisite number of  patties [...]

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Let’s make it slower and more complicated

Let's make it slower and more complicated

I’ve always wanted to try using gouache, an opaque variation of watercolor that offers the look and feel of watercolor with the added benefit of allowing you to layer light over dark. This scan is a raw scan of the results of my gouache experiment. Honestly, I prefer to draw and paint free-hand to my [...]

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