Comments for Doodlehaüs

Comment on Priorities by Sean Clark

Sean Clark — Sun, 08 Jan 2012 14:04:00 +0000

Steve Jobs put it well in his Stanford address: “Live every day like it’s your last.”

Comment on Dead Unicorn – The Horrible Truth About Social Media ROI by Mark Anderson

Mark Anderson — Tue, 13 Dec 2011 23:09:00 +0000

Thanks, Tony. However, I think this story is far from over. It’s like the late nineties when websites were all over the place. Best practices will evolve and the metrics will follow.

Comment on Dead Unicorn – The Horrible Truth About Social Media ROI by Mark Anderson

Mark Anderson — Tue, 13 Dec 2011 23:08:00 +0000

That’s a great point, Sean. Each individual communication will have different goals and must be measured as such. You can’t set it and forget it.

Comment on Dead Unicorn – The Horrible Truth About Social Media ROI by Sean Clark

Sean Clark — Tue, 13 Dec 2011 23:00:00 +0000

Totally agree with you; I would add that if you want to measure anything it should be the effectiveness of your message. Whichever channel you use to communicate with your audience, phone, twitter, email, magazine advert it’s the implementation of the method within that medium that counts.

Not the medium itself.

Comment on Dead Unicorn – The Horrible Truth About Social Media ROI by Tony

Tony — Tue, 13 Dec 2011 15:15:00 +0000

Well said Mark, of course officially I am required to hate you for saying it first and saying it best. Now what am I gonna write my next long overdue blog post about?

Comment on Dead Unicorn – The Horrible Truth About Social Media ROI by Tom Buchheim

Tom Buchheim — Tue, 13 Dec 2011 14:55:00 +0000

I love this. It gets to right to the point of why measuring social media “ROI” is futile. Would you unplug the phones because you couldn’t measure their value? Of course not.

Sadly, another unicorn died because of this comment.

Comment on The painful life lessons of golf by Chad Draheim

Chad Draheim — Wed, 12 Oct 2011 18:54:00 +0000

your zen approach to golf, albeit visionary and enlightening, is completely wrong. golf is about drinking beer outside. no more, no less.

Comment on Let’s make it slower and more complicated by Zeus starts a blog | Doodlehaüs

Zeus starts a blog | Doodlehaüs — Fri, 22 Jul 2011 11:29:21 +0000

[...] gouache experiment from the same session as “Let’s make it slower and more complicated.” The doodle was inspired by a Spongebob Squarepants episode. Stop laughing. Seriously, [...]

Comment on You’re not enchanting anyone, you know by Troy Janisch

Troy Janisch — Fri, 13 May 2011 20:34:00 +0000

Terms like ‘emotional connection’, ‘enchantment’, ‘engagement’, ‘transparency’ and ‘authenticity’ are always introduce appropriately and with good intentions. Then — somewhere along the line — mainstream marketers adopt the term and drop it into their brochures and websites. At that point, the term becomes meaningless like ‘customer service’.

Comment on You’re not enchanting anyone, you know by Mark Anderson

Mark Anderson — Fri, 13 May 2011 16:08:00 +0000

True. I’m just not convinced that everyone should start by shooting for “enchantment.”