http://www.doodlehaus.com/content/business-blogs-are-important/ Sun, 08 Jan 2012 14:04:00 +0000 hourly 1 http://wordpress.org/?v=3.3.1 http://www.doodlehaus.com/content/business-blogs-are-important/#comment-15 John Surdyk Wed, 15 Nov 2006 15:52:27 +0000 http://www.bus.wisc.edu/webmaster/?p=19#comment-15 While I see compelling reasons for professionals and faculty to blog, could you provide some more information on the posting frequency and quality expectations of most blog readers? I notice amazing variance across the blogs I read regularly every week where some submissions are sporadic, others posted like clockwork. Some blogs make use of guest bloggers with sacrifices to quality on occasion. Are there guidelines for whether it is, for example, better to post high quality entries every month versus lower quality entries every week if your goal is building readership and retention? Just curious where any tipping points might lie. While I see compelling reasons for professionals and faculty to blog, could you provide some more information on the posting frequency and quality expectations of most blog readers? I notice amazing variance across the blogs I read regularly every week where some submissions are sporadic, others posted like clockwork. Some blogs make use of guest bloggers with sacrifices to quality on occasion. Are there guidelines for whether it is, for example, better to post high quality entries every month versus lower quality entries every week if your goal is building readership and retention? Just curious where any tipping points might lie.

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